This post was originally published on The FinTech Times
In a fintech landscape obsessed with the next disruption—be it stablecoins, account-to-account (A2A) payments, or open banking—the humble payment card has frequently been written off as a legacy relic.
However, new data from Juniper Research suggests the sector is not only surviving but entering a period of aggressive expansion, with the modern card issuing market projected to surge from $1.8billion in 2025 to over $4.2billion by 2030.
Jawad Jahan,
Research Analyst at Juniper Research
Speaking to The Fintech Times, Jawad Jahan, research analyst at Juniper Research, explained that the definition of a ‘card’ is undergoing a fundamental shift. The physical piece of plastic is taking a backseat to API-driven, digital-first infrastructure that allows brands, fintechs, and non-financial platforms to deploy payment products instantly.
“What we define as a modern card issuing platform is a modern card issuer that issues a card that is digital-first,” Jahan clarified. He noted that while physical cards remain a factor, the real velocity is in virtual assets that can be instantly provisioned into mobile wallets. This distinction is vital; it means that transaction volume attributed to digital wallets often still rides
— Read the rest of this post, which was originally published on The FinTech Times.
