This post was originally published on The Economic Times
With over three million cookstoves in homes in India and abroad, Greenway Appliances provides a great solution for the challenge of inefficient, smoky cooking in rural areas. Its patented, high-efficiency biomass cookstoves are designed to burn diverse solid fuels, making cooking easier, safer, and more sustainable.
Founded by Ankit Mathur and Neha Juneja, what began as a design-led effort to replace the traditional chulha has evolved into a broader mission spanning solar rooftops, clean water, and decentralised energy management. Greenway’s Co-founder and CEO, Ankit Mathur, talks about behaviour-related obstacles, affordability in rural areas, and the role of climate finance and corporate collaborations in accelerating clean energy’s growth in India and abroad. Edited excerpts:
Economic Times (ET): You have already distributed over 3 million stoves across India and beyond. What are the biggest behavioural and cultural challenges in moving families away from traditional chulhas?
Ankit Mathur (AM): We designed Greenway stoves in close consultation with a number of potential users to ensure that barriers to adoption could be addressed in the design itself. However, traditional stoves are constructed for free using mud, while
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