This post was originally published on The Economic Times
Litmus World, an enterprise SaaS platform, and RepUp, a Gurgaon-based AI-driven CX platform have signed a binding agreement to merge and unify their business operations, creating an AI-native Customer Experience (CX) platform for enterprises. This strategic merger combines the complementary strengths of both companies to deliver an integrated, data-driven solution that empowers businesses to transform stakeholder experiences through advanced AI automation and actionable insights.
The combined entity will operate under the Litmus World brand and will leverage advanced AI, Natural Language Processing (NLP), and automation to enhance customer engagement and sentiment analysis.
“Our vision is to redefine enterprise CX by leveraging AI and automation to create intelligent, proactive, and personalized interactions, By joining forces with RepUp, we are combining deep domain expertise with cutting-edge AI capabilities to build a truly transformative platform that addresses the evolving needs of modern enterprises.” said Sandip Sen, CEO at Litmus World, in a statement.
“This merger marks a defining moment for enterprise CX transformation, By integrating with LitmusWorld, we are uniquely positioned to expand our AI-native social listening capabilities to enterprises across key sectors enabling them
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